GPrice® is an application developed in partnership with Google Cloud on advanced AI and ML GCP tools for the collection and processing of information regarding shelf prices and the assortment of competing stores.

The problem of price detection in large-scale distribution today lies between the need for continuous control and the need to contain time and costs, pushing companies towards increasingly integrated and automated solutions.

Today, retailers are looking for innovative applications that can be integrated with their ERPs that make it possible to achieve the objectives of timeliness (knowing what the competition is doing today, not a month ago), granularity of the data (going down to the point of sale level), reliability and coverage even on discounters, at a sustainable cost.

GPrice® revolutionizes price detection in stores, leveraging Google Cloud's best-in-class AI and Machine Learning tools to interpret images and automate data extraction (prices, products, promotions) and represents an important and high-value step for the large-scale retail market.

GPrice® Evolved Process

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SCHEDULING

Through a simple and intuitive centralized process, it is possible to manage your network of agents and detectors in the field by planning and assigning the reference surveys to each one.

PRICE DETECTION

Through the smartphone camera it takes photos of the shelves to be detected
Enter the GPrice® App, select the photos from the library and add them to the survey
The photographs are sent to the Google Cloud Platform and the AI engine for decoding

DATA MANAGEMENT

The application, entirely web-based and widely customizable according to the needs of the individual customer, allows through a simple and intuitive interface to monitor the surveys and manage their interoperability with downstream ERP systems.

ERP INTEGRATION

Once the information has been verified through the dedicated web portal, it is possible to export it through the REST API services, which allow you to communicate with all standard ERP systems.
Data transmission can take place in the form of CSV, XML, JSON, or any other format needed by the receiving application.

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